File #: 2025-17889   
Type: Consent Status: Agenda Ready
File created: 1/22/2025 Meeting Body Board of County Commissioners
On agenda: 2/4/2025 Final action:
Title: Request Approval of Selection Committee Recommendation: 25Q-041 Marion Insider's Guide - Digital Fury LLC, Ocala, FL (Budget Impact - Neutral; estimated expenditure of $164,400)
Attachments: 1. 25Q-041 AGN CNT

 

SUBJECT:

Title

Request Approval of Selection Committee Recommendation: 25Q-041 Marion Insider’s Guide - Digital Fury LLC, Ocala, FL (Budget Impact - Neutral; estimated expenditure of $164,400)

Body

 

INITIATOR:                                                                                                                              DEPARTMENT:

Susan Olsen, Director                                                                                    Procurement Services


DESCRIPTION/BACKGROUND:

On behalf of the Visitors Convention and Bureau (VCB), Procurement issued a Request for Qualifications (RFQ) to identify a qualified agency to produce mini-episodes for the Marion Insider’s Guide, a web-based travel series. These episodes will feature teaser videos, behind-the-scenes content, and both still and video footage to enhance the series’ reach and engagement. Following the RFQ process, one proposal was submitted, reviewed, and evaluated. The Selection Committee comprising Jovanny Arenas, Jessica Heller, and Lee Schwartz, has recommended awarding the contract to Digital Fury LLC.

Tourism Development Director Loretta Shaffer concurs with the selection committee’s recommendation and endorses awarding the contract to Digital Fury LLC.

Attached for review is a draft contract, which, upon approval at today’s meeting, will be sent to Digital Fury LLC for execution. Once signed and returned, the contract will proceed to Legal, the Clerk, and Chairman for final signatures.

 

BUDGET/IMPACT:

Neutral; estimated annual expenditure of $164,400. Funding comes from CP155552-548101 - Tourist Development Fund.  

 

RECOMMENDED ACTION:

Recommended action

Motion to approve the recommendation and allow staff to issue the contract and upon approval by Legal, authorize the Chairman and Clerk to execute the contract with Digital Fury LLC under 25Q-041.

end